How to Combine your SEO and Affiliate Marketing Strategy

5 min readJun 24, 2022

When you start your business, your main goal would be how to grow your business and increase your product sales. Companies follow different tools to grow their business online. When the company starts from a beginner level, more traffic to their site would be effective for them. Most of the Time, SEO and Affiliate Marketing work in the same way to gather more traffic to the website. But when the duo strategies overlap for a company, their content promotion is not going in the right direction. SiteRank Tech Solutions provides quality SEO services in Kolkata, so we try to maintain affiliate marketing and SEO strategies effectively.

There are similarities between these duos. They perform slowly to bring quality leads to your website. So it would help if you put more effort into achieving your goal. As an SEO expert in Kolkata, we follow some basic prospects to make our efforts visible.

From the time you start using both at a time, you would get the dual benefit of traffic quantity and, most importantly, the volume.

Before starting the topic of combining SEO and Affiliate marketing Strategy, let’s look at what they mean.

SEO means Search Engine Optimization, which is used for higher ranking in the SERPs( Search Engine Ranking Pages). With the help of SEO, users get valuable content which earns more reputation and fame for the brand.

On the other hand, Affiliate Marketing works on ROI(Return On Investment) to bring leads and profits to the business at a much higher rate. Affiliate Partners provide affiliate links to the Marketers to increase or promote the product through Social Media Platforms and other advertising platforms.

Combining these two techniques helps to customize the product’s sales more seamlessly. As we have said, both these strategies take time to optimize, so it requires your efforts, resources, and time.

We can describe major steps to affiliate your SEO Strategies. As an AI-Based SEO Company, we have experience in how to affiliate SEO strategies.

They are:

Find the right keywords.
Produce valuable content on the site.
Optimize your page.
Build appropriate links.
Choose the right partners.

Let’s discuss all of them briefly.

Find the right keywords:

Keywords are necessary to rank your content on SERPs on Search Engines like Google. Your affiliate marketing content should contain the proper keywords which would give it benefit. All you need to do is complete Keyword Research for your affiliate marketing content that will stretch the content to gain maximum reach.

As the best SEO company in Kolkata, we always give importance to Keyword research for a related topic and plan our work according to it.

There are two types of keywords Short tail keywords, Long tail keywords. Short-tail keywords mean a single word is relevant to your topic. On the other side, Long-tail keywords mean there can be multiple numbers of words that are relevant to your issue. Besides, you can add important phrases that are relevant to your topic. You can use different keywords tool available on the internet to enrich your idea on keyword research.

Produce valuable content on the site:

When you put in your efforts, that means you want the result badly, right? To grow in the Affiliate SEO marketing strategy, you must produce quality content matching the user’s needs. All you need to remember is that your content should deliver value for the customers and be able to clarify all the queries of the audience.

If your content doesn’t match the needs and requirements, it will be hard to rank high on the Search Engines. If the customer doesn’t find you on the pages, that’s not a good sign for your business. They might skip the affiliate links. There shall be e-mail marketing campaigns, videos, or affiliate pages that drive the user to a relevant web page. If your content fails to engage the customer, it will affect your sales.

Optimize your Page:

Online conversions are very important in any Online Marketing strategy. Converting a viewer into a buyer is not an easy task to do. Here comes the conversion rate. To increase the conversion rate percentage, you must optimize your landing page well. Landing pages are crucial in terms of sales. So you have to optimize the page well. It would help if you took clear action to move your reader’s towers in the direction. You have to optimize good Call to Action (CTA) buttons and not use so many complex words that deficit the reader’s interest. It would help if you mentioned all benefits that a user can get from your page.

As we provide professional SEO services, we can guide you to optimise your page properly:

Avoid adding unnecessary information. Make it simple and relevant.
Add useful product information and attractive subheadings.
Make it clear so that your content stands out.

Build appropriate links:

Try to create high-quality backlinks to bring more traffic to your site. Link building is one of the most important factors for SEO., so when you do SEO Affiliate marketing strategy, you should earn those backlinks well. You can add relevant backlinks to your site to secure your marketing strategy. You can start guest posting to connect highly qualified audiences with your valuable content. There is also outreach and relationship link building to grow your rank on SERP pages.

Choose the right partners:

You are a dreamer, so you have to find the right partner for affiliate SEO marketing who can deliver quality work. You must track and measure your effort to learn from your mistakes. Marketing is all about patience, so you must keep patient while marketing. You need to match the requirements of your audience with the assistance of your affiliate marketing strategist. As the best SEO company in Kolkata, we have the right partners to optimise our work.

Conclusion:

Combining SEO and Affiliate marketing strategies can boost your business. Grow the company online can be a practical approach. More traffic to your website helps you reach a wide range of audiences with different tastes. Most companies are combining both processes for more profit. They are receiving fruitful outcomes to expand their business.